We have a fantastic permanent job vacancy available for an experience Digital Marketing Specialist with fluent Arabic language skills, to join a major global entertainment & sports broadcaster based in the Middle East, as part of a brand new OTT streaming platform launch.
You will be responsible for driving streaming subscriptions through DTC channels and maximising paying subscribers by focusing on the full customer journey. You will manage all digital marketing activities, brainstorm and develop new and creative strategies, coordinate 360 degree campaigns and take an analytical approach to evaluate the end-to-end customer experience across multiple channels and touch points.
In addition, you will work closely with other marketing departments to maximise revenue by increasing sales and collaborate with key non-marketing departments such as Data & Analytics, Product and Content Strategy to explore new ideas and adapt acquisition strategies. You will utilise your knowledge of the latest marketing tools but also work with the MarTech team to identify and suggest new technologies and/or improvement to existing technologies or tools.
To be successful in the role, candidates should have a demonstrable background within digital marketing with experience in working on Mobile App marketing campaigns. You will have experience in working with a myriad of channels including search, video, display programmatic and social media with additional knowledge in PPC and omni channel marketing. Candidates should be comfortable working in a results driven environment with proven experience working with performance marketing and direct response campaigns.
Candidates must be open to full relocation to Qatar and have demonstrable experience in a digital marketing environment ideally for a subscription based business within the broadcast media, OTT streaming, entertainment, or sports content industry.
This is a once-in-a-lifetime type of opportunity to join a well-established, international market leading entertainment broadcaster and play a vital role in driving the company’s expansion across the MENA region, at an exciting time of growth.
You will be offered a generous salary and benefits package (which could be tax-free depending on your personal circumstances) and full relocation assistance, including visa sponsorship.
If you have marketing experience within a subscription business model and have a passion for sports and entertainment, please apply now with a copy of your CV for immediate consideration.