Job Description

Sales Director – UK & Ireland

Location: United Kingdom (remote / hybrid)
Employment Type: Full-time

About the Company

Our client is a global technology leader specialising in mission-critical, real-time video networking and visual collaboration solutions. Their cloud-connected and edge-based technologies are used worldwide to support live video delivery, collaboration, and decision-making in high-performance environments.

The company is recognised for innovation in low-latency, secure, and reliable IP video streaming, serving customers across broadcast, enterprise, and AV markets. With a strong presence across EMEA and an established UK footprint, they continue to shape the future of real-time video technology.

The Role

We are seeking an experienced Sales Director to lead and grow business across the UK and Ireland. This is a senior, customer-facing position with responsibility for key account management, regional sales strategy, and expanding both partner and end-user relationships.

You will work closely with EMEA colleagues and cross-functional teams including marketing, product, and senior sales leadership.

Key Responsibilities

Sales & Territory Management

• Own and develop key client relationships across the UK & Ireland territory

• Create and execute a strategic regional sales plan to drive revenue growth

• Build and maintain strong relationships with end users, channel partners, resellers, and system integrators

• Promote the company’s solutions across broadcast, AV, and enterprise sectors

• Act as a brand ambassador, presenting solutions to senior stakeholders and decision-makers

• Represent the business at UK and international industry events and trade shows

• Collaborate with senior leadership to define and deliver territory objectives

• Contribute to team meetings and initiatives that support wider business growth

Technical & Pre-Sales Support

• Deliver high-level technical and solution-based presentations to customers and partners

• Maintain up-to-date knowledge of market trends, competitor activity, and emerging technologies

Reporting & Forecasting

• Prepare accurate sales reports, forecasts, and pipeline updates

• Deliver monthly, quarterly, and annual business forecasts

• Maintain CRM systems with up-to-date and accurate information

Skills & Experience

• Proven track record in sales within technology, broadcast, AV, or enterprise markets

• Experience managing complex sales cycles and engaging with senior stakeholders, including C-suite

• Strong communication, negotiation, and presentation skills

• Commercially astute with a customer-first approach

• Self-driven and comfortable working autonomously in a remote environment

• Strong problem-solving ability with a solutions-focused mindset

• Excellent organisational and time management skills

• Results-oriented with resilience and a drive to exceed targets

Interested?

If you are an experienced sales leader looking to make an impact in a fast-growing and innovative technology business, we would be delighted to hear from you.